Design
Lovable
Campaign Asset Design
The Brief
Lovable needed an entire campaign asset library and their in-house team was at capacity. The ask: stay on brand, make it interactive, make it fun. Even their design lead was impressed with the output.
A full campaign's worth of digital assets for Lovable's Shipped initiative. Video overlays, transitions, sticker designs, digital rank cards, unlockable assets, and more. Their internal design team was already stacked. They brought SD in because they needed someone they could trust to get it right on brand and on time.
Results
The campaign was a hit. Lovable hired SD for two additional merch design projects off the back of this work. The assets kept the brand moving forward while the internal team focused on product.
Deliverables
- Video overlays
- Video transitions
- Video edit
- Sticker designs
- Digital rank card designs
- Unlockable digital assets
Tags
Tech
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